If you’ve listened to Mountain & Prairie since the early days, then I’m sure you remember Cate Havstad-Casad. She first joined me on the podcast in early 2018 for a conversation about her life and career as a hatmaker and farmer. In late 2019, she was one of the four amazing women who joined me on stage for a live podcast at the Bozeman’s Ellen Theatre. And today more than 5 years after that first conversation, she joins me once again to talk about her continued personal and professional evolution.
Over the past few years, Cate has been working at a dizzying pace, focusing on creating and building several purpose-driven businesses. She’s the founder and CEO of Range Revolution, the world’s first regenerative leather luggage company, as well as the co-founder of Agricultural Connections Co-Op, a regional food distribution business based in Bend, Oregon. Additionally, she and her husband Chris have continued to grow their organic farming business, and her hatmaking business, Havstad Hat Co., continues to grow and evolve in unexpected ways. And to top it all off, in 2021, Cate and Chris welcomed their first child into the world.
So, we had a lot to discuss! We started by talking about how Cate thinks about her work today versus five years ago, and why she feels it is important to continue to take business risks even after taking on the new responsibilities that come with parenthood. We talk a lot about Range Revolution and the Agricultural Connections Co-op, and Cate shares a ton of lessons learned from the process of founding these vastly different businesses. We discuss leadership and management, and Cate offers up some excellent books and resources that have helped her to become a better leader. We talk about fundraising, the importance of self-awareness, thinking versus doing, mentors, Wendell Berry, and our mutual love of hard work.
Cate obviously has a full schedule, so I appreciate her carving out time to chat with me. Check out the episode notes for links to her businesses and all of the resources we discuss. Thanks for listening, hope you enjoy.
Photos courtesy of Cate Havstad-Casad
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RESOURCES:
Topics Discussed:
- 4:00 – Comparing 2017 Cate Havstad to Cate Havstad now
- 8:00 – Talking about starting businesses and incurring risk later in one’s career
- 11:15 – Discussing Range Revolution
- 15:00 – Where the business of Range Revolution stands
- 18:00 – Cate’s work ethic and how she got potential business partners to take her seriously
- 20:45 – Cate’s relationships with hard work and rest
- 23:45 – How Cate learned to build and manage teams in her work
- 27:15 – Cate’s business book recommendations
- 30:30 – Cate’s red flags in a teammate
- 32:00 – Discussing Agricultural Connections Co-op
- 34:30 – Defining a “cooperative entity” or “co-op”
- 36:15 – How Cate raised the money to start her co-op
- 38:00 – Why Cate is so good at fundraising and how she networks to that end
- 43:30 – Mistakes Cate made that taught valuable lessons
- 49:15 – Where Cate finds balance between action and reflective self-awareness
- 51:15 – Cate’s mentors
- 53:45 – Cate’s suggestions for Wendell Berry reads
- 58:00 – Other book and podcast recommendations from Cate
Information Referenced:
- Havstad Hat Co
- Range Revolution
- Casad Family Farms
- Agricultural Connections Co-op
- Madras, OR
- Land to Market
- Savory Institute
- Leaders Eat Last by Simon Sinek
- Jocko Willink
- Extreme Ownership by Jocko Willink
- Live podcast in Bozeman
- Cole Mannix
- Old Salt Co-op
- Old Salt Festival
- REI
- Ecotrust
- Portland, OR
- Ricardo Bayon
- Brené Brown
- Sallie Calhoun
- Wendell Berry
- It All Turns on Affection by Wendell Berry
- The Unsettling of America by Wendell Berry
- The World Ending Fire by Wendell Berry (essays)
- What are People For essays by Wendell Berry
- Fredrick Douglas
- Silent Spring Revolution by Douglas Brinkley
- Douglas Brinkley
- Rachel Carson
- Green Grass in the Spring by Tony Malmberg
- Tony Malmberg
- Andrea Malmberg
- Holistic management
- Kate Kavanaugh
- Mind, Body, and Soil podcast
- Dr. Anthony Gustin
- The Natural State podcast
- Smartless podcast
- Conan O’Brien
- Conan O’Brien Needs a Friend podcast
Enjoy this episode? Then you might like these too:
- Megan Torgerson – Storytelling from Rural America
- Cole Mannix – Building Community through Land Stewardship and Local Food
- Amber Smith – Creating Connection & Community
- Betsy Gaines Quammen – A Fascinating History of Public Lands in the West
- Kate Mannix – A Legacy of Land Stewardship
- Antonia Malchik – Exploring Culture & Complexity
- Juanita Vero, Part 2 – A Deep Desire to Serve
- Live in Bozeman!
- Kate Kavanaugh – Regeneration & Restoration
Visit the podcast page for a full, searchable list of episodes
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