Holly Bamford & Marshall Johnson – A 30-Year Vision for North America’s Grasslands

Dr. Holly Bamford

This is a live episode recorded at the 2026 Great Plains Stakeholder Workshop, hosted by the National Fish and Wildlife Foundation. The workshop brought together many of the country’s leading grasslands conservationists, scientists, funders, and policy experts to tackle a huge question: what would it look like to create a bold, practical, long-term plan for conserving North America’s grasslands over the next 30 years?

Marshall Johnson

My guests are two people helping to lead that effort: Dr. Holly Bamford, Chief Conservation Officer at the National Fish and Wildlife Foundation (known as NFWF for short), and Marshall Johnson, Chief Conservation Officer for the National Audubon Society. Both have spent years working at the intersection of science, conservation, agriculture, and partnership-building, and both bring a realistic but hopeful perspective to the future of the Great Plains.

In this conversation, we dig into the current state of the Great Plains and grasslands conservation more broadly– from grassland loss and declining bird populations to the creative partnerships helping ranchers, nonprofits, businesses, and government agencies work together toward solutions. We discuss the importance of voluntary conservation, the complicated economics facing ranching communities, the role of programs like the Farm Bill, and why grass-based agriculture and healthy wildlife habitat are far more interconnected than many people realize. Holly and Marshall also share stories from their own lives that explain how they each became so deeply connected to these landscapes– from prairie chicken blinds in Minnesota to the wide-open grasslands of the American West.

More than anything, this conversation is about long-term thinking. What does it look like to create a 30-year vision for one of the most ecologically important and underappreciated landscapes in North America? What gives these conservation leaders hope? And what keeps them up at night? There’s a lot of realism in this discussion, but there’s also a surprising amount of optimism, practicality, and momentum. I learned a ton from this conversation, and I think you will too. Be sure to check out the episode notes for links to the organizations, initiatives, and resources we discuss throughout the episode.

Thank you again to the amazing team at the National Fish and Wildlife Foundation for inviting me to moderate this discussion.

Headshots from NFWF and Audubon, On-stage photo courtesy of the Montana Grazing Lands Coalition.


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Topics Discussed:

  • 0:00 – Introducing a live convo
  • 3:25 – Looking behind instead of ahead
  • 5:40 – Why grasslands
  • 6:57 – The state of grasslands today
  • 10:22 – The meadowlark
  • 12:47 – Rancher relationships
  • 22:41 – Money is the key
  • 25:20 – Farm Bill feelings
  • 29:15 – Prairie potholes
  • 36:20 – Voluntary conservation easements
  • 39:24 – Accounting for change
  • 43:41 – Data collection
  • 48:40 – The next 30 years

Information Referenced:



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